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Corporate identity is a symbol
to a business which is as
important as our identity card.
It is a kind of desktop
publishing where you have your
“face” that put forward on your
prospects / client desk. It can
be as simple as a color scheme,
to a written text, or graphical
icon/ logo, or physical image,
to an animation.
The basic elements that speaks
your corporate identity is
printing stationery i.e. company
logo, business card, letterhead,
envelope, and other A&P
materials.
Company Logo
Branding identity and a strong
company logo is an essential
piece of the marketing puzzle.
When it comes to a company logo,
having a single focus is
critical. You must be clear on
what your identity is first,
develop a concise company logo
that clearly states your
company’s identity, and then
repeat the use of this design
strategically to reinforce the
message. The more you repeat
your message and your company
logo, the more effective it
becomes in the marketplace.
Many successful companies have
used a single company logo
without any change for many
years simply because the one
they have chosen reflect who
they are what they do. Using one
design consistently assists in
the communication of your
company message directly to
current and potential clients.
Company logos can help a
business cement its brand in the
market place by differentiating
your products from others that
are similar.
Business Cards
How do you differentiate
yourself from others? Imagine
you are participating in an
exhibition and collecting every
name cards from your visitors.
End of the day, what kind of
name card that can impress you?
Is the creativity that matters?
Or printing material? Or die
cut? In short, have an effective
business card design. We help
you to differentiate yourself.
Letterhead
Letterhead also plays a very
important part in corporate
identity. When you receive a
letter, or a fax; a clean and
neat letterhead create a
professional impression of the
company. Despite of following
the many rules of letterheads,
in V Channel, you might be
surprise of having the so
creative of your letterhead
design.
In V Channel, we assist you from
top to toe, from brainstorming
the idea till the finishing
product.
Not sure how to choose the right
corporate identity? Call
us now 03 8075 5163 for
assistance or email us.
Why does a “tick” can relate to
sports wear? It is because it is
well marketed. |
